Non-Performing Loans will NOT cause the same issues in this recession as in ‘08.
Here’s why:

by Brian Pillmore | Feb 10, 2023 | Brian's Blog

This is the most well-predicted recession, not just in a long time, but possibly ever. Lenders aren’t making the same mistakes as they did prior to the great recession. Loans are well collateralized.Appraisals are conservative.Underwriting is staying “in the...

Every successful venture starts with 2 things

by Brian Pillmore | Feb 9, 2023 | Brian's Blog

Every successful venture starts with 2 things:A small niche.A big vision.Jeff Bezos is the KING of this.At no point was Bezos’ vision to sell lots of books.It was always to disrupt Old World businesses with New World methods.Making the internet the new default for...

It’s much easier to eat someone’s lunch than it is to steal their entire business.

by Brian Pillmore | Feb 8, 2023 | Brian's Blog

Here’s what I mean: If you’re going to compete in the banking world, you’ll never succeed trying to be the next Citi Bank.The big players will CRUSH you. What you can do is find a small part of their business and crush THEM on that 1 thing. For example: Citi...

Make more money with 0 extra effort using this 1 simple phrase:

by Brian Pillmore | Feb 7, 2023 | Brian's Blog

“What you put out is what comes back to you.” You might think it sounds a little woo woo,But it’s 100% the truth. 12 years ago I joined a big bank as a completely inexperienced sales guy. My first assignment was to go find customers. On my first day, my “buddy” that...

Which comes first:
Your product?
Or your target market?

by Brian Pillmore | Feb 6, 2023 | Brian's Blog

Ask a Marketer, Product Manager, Brand Strategist, etc. and you’ll probably get the same answer from all of them:Your Target Market. Here’s why they’re ALL wrong. Ok a little harsh… They’re just not exactly right… When it comes to creating a new financial service or...